5 Tips to help BlackBerry make its phones cool again
1. Don't make a slider phone
Slider phones are the
equivalent of your dad dancing. They're taking a briefcase to school.
They're dress shoes without socks. They're spinach in your teeth.
They're falling over on the bus. They're realising you don't know the
words when you're already singing along really loudly. They're people
who make "but what about international MEN'S day" jokes. They're the
worst.
2. Make a flip phone instead
Flip phones are back. With smartphones it's all the features all the time, but the flip phone philosophy is that less is more. Anna Wintour, arch overlord of the fashion world and Keeper Of All Things Cool, has one and 'millennials' are following suit. A sure-fire winner.
3. Don't hire Drake again
Even
Drake gets that Drake won't be cool forever, and by the time you've
finished designing and making your cool new phone, he'll be gone. Try a
different Canadian. Google 'who is the coolest Canadian' and pick
whoever comes up first.
4. Make a phone with LASERS
Lasers will never not be cool and there's probably some tie-in potential with The Force Awakens, too. Look, we've basically mapped out the entire marketing strategy here. There's really no excuse not to do this.
5. Put a pin in the phone thing
Have you thought about starting a band? Bands are cool.
'techradar .
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